Baron Steve <br/><br/>
Services Marketing : Text and Cases  
Baron Steve 
 - 3rd ed. 
 - New York  Palgrave Macmillan  2012 
 - 351p. 
<br/><br/><label>ISBN: </label>9780230327849 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management <br/>Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8